75 Years Of Lala: Mexico's Dairy Legacy And Commitment To Quality
For three-quarters of a century, Lala has been more than just a dairy company—it has been a cornerstone of Mexican households, bringing nutrition, flavor, and innovation to millions of families across Mexico and Latin America. From humble beginnings rooted in perseverance and austerity, Lala has grown into the largest dairy company in Mexico, maintaining the values of its founders while embracing sustainability and ethical business practices.
A Rich History of Taste and Nutrition
At Lala, we have a long experience in taste and nutrition, bringing to the table of Mexican families an extensive range of dairy products and their derivatives such as yogurts, cheeses, creams, and margarines. This commitment to quality has been the foundation of our success since our inception over 70 years ago as a family business.
What began as a small operation driven by the determination to produce healthy foods has evolved into Grupo Lala, a proudly Mexican company that has become an emblematic brand with global presence. The values of our founders—austerity and perseverance—remain alive after almost seven decades, guiding our decisions and shaping our corporate culture.
Celebrating 75 Years of Excellence
In 2024, Lala® celebrates 75 years of offering throughout its history foods of high quality, nutritious, and marked by innovation. This milestone represents not just longevity but a consistent dedication to meeting the evolving needs of consumers while maintaining the highest standards of quality and safety.
Our journey from a local dairy producer to the most important dairy company in Mexico with a strong presence in Latin America is a testament to our commitment to excellence. Every product that bears the Lala name reflects decades of expertise, rigorous quality control, and an understanding of what Mexican families value most in their food.
A Diverse Portfolio for Every Taste
Lala's extensive product range ensures that there's something for everyone at the family table. From traditional dairy staples to innovative flavors, our portfolio includes:
- Yogurts in various textures and flavors, perfect for breakfast or snacks
- Cheeses ranging from fresh panela to aged varieties
- Creams for cooking and finishing dishes
- Margarines for healthier cooking alternatives
- Gelatinas with exciting flavors like fresa (strawberry), chile y limón, limón y chile, sandia (watermelon), and piña with chile y limón
These diverse offerings reflect our understanding that Mexican cuisine is rich and varied, and our products are designed to complement and enhance traditional dishes while also offering convenient options for modern lifestyles.
Commitment to Healthy Eating
Aliméntate sanamente—eat healthily—is more than just a slogan at Lala. Our calculations, based on data reported by NielsenIQ through the retail index service for the white milk category as of 2024, demonstrate our leadership in providing nutritious options to consumers. We understand that healthy eating is fundamental to family wellbeing, which is why we continuously work to improve the nutritional profile of our products.
Our dairy products provide essential nutrients including calcium, protein, vitamins, and minerals that support bone health, muscle function, and overall wellness. Whether it's a glass of fresh milk at breakfast, a yogurt as a midday snack, or cheese incorporated into a family meal, Lala products contribute to balanced nutrition for people of all ages.
Sustainability at the Core
At Lala, all our products are aligned with our sustainability strategy, which allows us to manufacture and distribute products that generate a lower environmental impact. This commitment reflects our understanding that responsible business practices are essential for the future of our planet and our communities.
Our sustainability initiatives encompass various aspects of our operations, from responsible sourcing of raw materials to energy-efficient manufacturing processes and sustainable packaging solutions. We recognize that as the leading dairy company in Mexico, we have a responsibility to minimize our environmental footprint while continuing to provide high-quality products to our consumers.
Zero Tolerance for Corruption
La postura de Lala con respecto a la corrupción es muy sencilla: la corrupción es inaceptable, va contra la ley y no damos ni aceptamos ningún tipo de soborno. This straightforward stance on corruption underscores our commitment to ethical business practices in all our operations.
Integrity is one of the core values that has guided Lala since its founding, and it remains central to our corporate culture today. We believe that sustainable success can only be achieved through honest, transparent, and lawful business practices. This zero-tolerance policy for corruption extends to all levels of our organization and all our business relationships.
Innovation and Quality Through the Years
Throughout our 75-year history, innovation has been a hallmark of Lala products. We have consistently invested in research and development to create products that meet changing consumer preferences while maintaining the traditional qualities that our customers love. This balance between innovation and tradition has allowed us to remain relevant across generations.
Our quality assurance processes are rigorous and comprehensive, ensuring that every product meets the highest standards for safety, taste, and nutritional value. From the farm to the table, we maintain strict quality controls that have earned the trust of millions of Mexican families over the decades.
Connecting with Consumers
Subscribe to our newsletter to receive bimonthly our latest news and stay connected with everything happening at Lala. We value the relationship we have with our consumers and strive to keep them informed about new products, promotions, nutritional information, and company initiatives.
This direct connection with our consumers allows us to better understand their needs and preferences, which in turn helps us develop products that truly serve the Mexican family. Whether through our newsletter, social media channels, or customer service, we are committed to maintaining open and meaningful communication with those who make Lala a part of their daily lives.
Looking to the Future
As we celebrate 75 years of excellence, Lala remains focused on the future. We continue to invest in technology, sustainability, and innovation to ensure that we can meet the challenges and opportunities that lie ahead. Our goal is to remain the trusted dairy provider for Mexican families while expanding our positive impact across Latin America and beyond.
The next chapter of Lala's story will be written with the same values that have guided us for seven decades: commitment to quality, dedication to nutrition, respect for our communities, and unwavering integrity. We invite you to be part of this journey as we continue to bring the best of Mexican dairy to tables across the region.
Conclusion
Lala's 75-year legacy is a story of growth, innovation, and unwavering commitment to quality. From our origins as a family business to becoming the largest dairy company in Mexico, we have remained true to our founding values while continuously evolving to meet the needs of modern consumers. As we look to the future, we do so with the same spirit of perseverance and dedication that has defined us for three-quarters of a century. Thank you for making Lala a part of your family's story—we look forward to serving you for generations to come.
